Your domain · Your data · No lock-in

Got an idea?
We'll get it launched.

Vibe-code it into reality — without becoming an infrastructure expert. We handle the boring bit that makes an app work (hosting, payments, emails, mobile apps, security, backups) so you focus on what you actually care about: your idea itself.

Built for busy people building a product with AI tools — the consultant ready to demo their framework — not just present it, the restaurateur tired of clipboards, the wedding planner drowning in spreadsheets, and the designer who's always wanted to make their tool real. Works with Claude, Cursor, Windsurf and other major AI coders.

Free Sandbox forever.
£79 to launch and £9/month.
£24/month from your 15th sign-up.

Transparent pricing, scaling only when you grow.

your AI · chat
You: I want to build a meal prep app for my PT clients. Call it PrepSheet.
Your AI:
Your AI: Nice — that's a clear fit. Want me to connect this to Hatchik and get the whole thing set up?
You: yes please
Your AI: prepsheet.app available · £14/yr
server: nearest to you (Frankfurt)?
want to start for free?
You: yes
Your AI: sandbox set up at prepsheet.hatchik.com
everything saved — and yours to keep
ready for you to build
what's the first feature?
hatchik.com · launch wizard
What's your idea? A meal prep app for PT clients
Working name PrepSheet
Pick your plan FREE Sandbox £79 Launch
Domain prepsheet.app available · £14/yr
Server region Frankfurt 🇩🇪 — closest to you 5 regions
Your email alex@example.com
Start free Sandbox →
···
✓ sandbox set up at prepsheet.hatchik.com
✓ everything saved — and yours to keep
✓ ready for you to build

Your options today

You have a burning idea.
You have 3 months to learn the tech.

Without Hatchik, your choices narrow — each with a catch.

📚
Option 1

Become the engineer.

Pick up coding. Then hosting. Then how to wire up payments, email servers, app stores. Bootcamps, YouTube, late nights — until you're fluent enough to launch.

The catch
12+ months learning. Your idea cools off long before you launch it.
💼
Option 2

Hire one, or an agency.

Find someone trustworthy. Pay £10,000–£50,000 upfront. Sit in spec calls for months, then more months for changes. Hope they don't ghost halfway through.

The catch
Eye-watering bill — and a never-ending invoice for upkeep.
🧱
Option 3

Use a no-code app-builder.

Bubble, Webflow, Lovable, Bolt — drag-and-drop your way to a pretty demo. Then your first real customer asks for something the platform can't do.

The catch
Locked into their cloud. Capped by their templates. You own nothing.

What's included

Hatchik gives you everything your app needs to be a real product.

Real businesses run on more than just code. We've got the rest covered — so you don't have to learn it to launch.

💾

A place to store your app's data

Customer accounts, the things your app creates and remembers — anything you'd save in a spreadsheet but bigger and faster.

Postgres database the kind big tech runs on

A production-grade database (same kind Instagram and Netflix use), backed up every night, ready from the first minute. You'll never see a setup screen.

🔐

Sign-up and login for your customers

So people can create accounts, save their work, and come back to it tomorrow.

Logins, wired email · magic link · Google

Working sign-up, login, password reset, and "click this email link to log in" — all already built. Plus optional Google sign-in. Your customers pick how.

💳

A way to charge customers

Subscriptions, free trials, refunds, invoices — all without reading a single page of payment-processor instructions.

Stripe or Paddle your choice at signup

Two wired-and-ready options: Stripe (the global default, ~2.9% + 30p, you handle your own tax), or Paddle (Merchant of Record — slightly higher fee but they handle global VAT/GST/sales tax for you, useful if you're outside the 50 countries Stripe supports). Pick at signup, switch later if you like. Money lands in your bank either way.

🌐

A real website address (yourapp.com)

Not myapp-prod-final.something.app. Your own name, with the little padlock that tells visitors it's safe.

Domain + security certificate bring your own or register a new one

We register a new domain in your name (year 1 included in the £79), or configure an existing domain you already own. Either way: DNS, TLS, and the security padlock — all handled. You never see a config screen.

📬

Mailboxes on your domain — and emails that arrive

hello@yourapp.com for support, noreply@ for receipts. Plus the invisible technical bits that stop your automated emails landing in spam folders.

5 inboxes + reliable delivery configured properly

Five real mailboxes you can read on your phone like Gmail — but on your brand. And the obscure email plumbing (SPF, DKIM, DMARC) set up correctly, so your receipts and password resets land in inboxes, not spam.

🖥️

Somewhere on the internet for your app to live

Always on, fast, and close enough to your customers that pages load quickly.

Server, your region DE · FI · US East · US West · SG

A dedicated Hetzner Cloud server in the country you pick — Germany, Finland, US, or Singapore. Speeded up worldwide by an edge network so pages load fast for visitors anywhere.

📱

iPhone and Android versions

Without learning two new programming languages or maintaining three separate versions that all drift apart over time.

iOS + Android apps from one codebase

We generate iPhone and Android versions automatically from the same code as your website. Build a feature once, runs everywhere. Submit them to the app stores when you're ready — you'll need your own Apple Developer and Google Play accounts, and your app must meet each store's guidelines.

📦

Code you actually own

Not stuck inside a platform you can't escape. Yours to keep, change, take elsewhere.

Private GitHub repository under your account

A private code repository in your own GitHub account from day one. Your AI helper reads it directly, suggests changes, launches features. If you ever leave, you take it with you.

🛟

A safety net when things go wrong

Because something always goes wrong eventually. Backups, alerts, and a way to undo yesterday with one click.

Backups + monitoring nightly · alerts · rollback

Every night, the entire app and its data are backed up. Restore yesterday's version with one click. If your app goes down or has errors, we email you — usually before any customer notices.

📋

A clear list of what to build next

Features, bugs, ideas — all in one place. As your AI works on each task, it updates the status (started, launched, tested) so you always know where things are, without having to ask.

Free to-do board, set up for you or use whatever you prefer

We create a clean to-do list pre-populated with about twenty starter tasks based on what you described. Your AI assistant reads from it and writes back to it as it works. Prefer a notebook or another tool? Use that instead — this is just there to help, not a requirement.

🤖

AI features inside your app

If your app generates content, recommends things, chats with customers, summarises, or translates — it needs to talk to an AI service. (Different from the AI that helps you write the code — that's your own Cursor / Claude subscription.)

AI usage — your key or ours Claude · GPT · Gemini · open-source

Pre-wired access to every major AI provider. Your choice: bring your own API key (you pay the provider directly, no Hatchik involvement), or route AI through us (one bill, included token allowance — £3/mo on Launch, £10/mo on Growth — and built-in cost caps). Switch between Claude, GPT, and others without changing code either way.

We handle this. You handle that.

Your job: the actual product — the thing your customers pay for. We hand you the foundation; you build the bit that makes it yours.

Yes but is it safe? →

Clear boundaries

Where Hatchik ends, and where you take over.

No surprises later. Here's the full picture of what's bundled into your subscription, what you set up yourself (and plug into Hatchik), and what you can add on through us when you need more.

What Bundled You set up Add-on
Infrastructure
VPS hosting — Hetzner Cloud, your region (Launch+)
Your domain — year 1 included; year 2+ on Growth
5 mailboxes + SPF/DKIM/DMARC
Transactional email — Resend free tier (~3k/mo)
Mobile builds — iOS + Android, store-ready
Backups, monitoring, patches
AI
AI MCP integration — config for Claude / Cursor / Windsurf
AI runtime allowance — £0.50 Sandbox · £3 Launch · £10 Growth
AI coding tool subscription — Claude / Cursor / Windsurf, ~£20–50/mo
AI passthrough overage — billed at provider cost
Payments & legal
Stripe or Paddle account — you create, we wire it in
Apple Developer — $99/yr, direct
Google Play — $25 one-off, direct
Your company / legal entity
Your product features + UI
Extras (when you need them)
Hosting upgrade — bigger VPS, priced on request
Region migration — £49 Launch / included Growth
Extra backup retention — ~£0.50/mo per 100 GB
Email volume above free tier — upgrade Resend direct
Founder support — 1 day (Launch) / same day (Growth)

Not on the menu (out of scope for v1): marketing / SEO / app-store optimisation, custom development by Hatchik, compliance attestations (SOC 2 / HIPAA / ISO), support for your end-users, legal templates beyond a generic starter.

How it works

Two ways to start. The same outcome.

Sign up through our website like a normal service, or start the whole thing right inside your AI assistant — whichever feels more natural. Same result either way: a working app on your own domain.

From hatchik.com

From the website

A short wizard. Helpful when you want to see your options first.

  1. 1

    Name your app

    One field. We use it for everything else (your website, your repo, the welcome email).

  2. 2

    Pick your domain and region

    Live search — type a name, see what's available, pick the country your server lives in.

  3. 3

    Connect payments (or skip)

    Hook up Stripe so customers can pay you. Skip and we set up test mode — you can do it later.

  4. 4

    Your app is live — open your AI helper

    Everything's wired up. We email you a tiny config snippet — paste it into Claude/Cursor/Windsurf and your AI is ready to build features.

hatchik.com · launch wizard
What's your idea? A meal prep app for PT clients
Working name PrepSheet
Domain prepsheet.app available · £14/yr
Server region Frankfurt 🇩🇪 — closest to you 5 regions
Your email alex@example.com
Launch PrepSheet →
If you already use an AI assistant

From your AI assistant

Already chatting with Claude or another AI helper? Sign up right there.

  1. 1

    Connect Hatchik to your AI (once)

    Paste a small config block into your AI tool's settings. We give you instructions tailored to whichever tool you use.

  2. 2

    Just describe what you want to build

    "I want to build a meal prep app called PrepSheet." Your AI walks you through the name, domain, region — in plain chat.

  3. 3

    Pay in your browser (one click)

    We never take payment information through chat. A secure checkout opens in your browser, you pay in your local currency, you're back. Safe by design.

  4. 4

    Keep chatting — your app is provisioning

    Plan features with your AI while we register the domain, set up the server, prepare your to-do list. Status reports inline.

your AI · with loftik
You: build me a meal prep app
      called PrepSheet

Your AI:
   prepsheet.app available · £14/yr
   server: Frankfurt (default)?
  one-time £79 + £9/mo
  pay ↗ hatchik.com/p/xyz

You: [pays in browser]

Your AI:
   live at prepsheet.app
   repo cloned
   23 starter tasks
  what's first?

Either way you land in the same place: your app on your own domain, your code in your own account, your AI helper ready to build features with you.

Works with

Any popular AI coding helper. Don't have one yet? The website wizard works without.

Claude Cursor Windsurf Cline Continue Aider

Where it lives

Your app, in the region you choose.

Closer to your customers = faster pages, and (in some places) regulators happier. Pick where the server lives — we do the rest.

🇩🇪

Germany

Falkenstein · Nuremberg

EU GDPR · default for UK + EU customers

🇫🇮

Finland

Helsinki

Northern Europe · renewable-powered

🇺🇸

US East

Ashburn, VA

Closest to US East Coast customers

🇺🇸

US West

Hillsboro, OR

Best for US West + APAC reach

🇸🇬

Singapore

Singapore

Best for Asia-Pacific customers

All regions powered by Hetzner Cloud. One provider keeps things simple — same SLA, same hardware, same backups everywhere.

Safe to experiment

Mess about freely.
We catch the mistakes.

Vibe-coding with an AI is fun precisely because you can move fast. But fast + your live customers' data = scary. Four built-in rails make experiments safe.

Rail 01

Try changes in a private copy first

Every change goes onto a private test version of your app first — with its own web address. Share with a friend, see if it works, then decide if you want it on the real version. Nothing scary makes it to your customers without you saying yes.

Rail 02

Your AI can't accidentally wipe your data

If your AI suggests a change to your database (adding a new field, removing an old one), it doesn't run on its own. You see the change in plain English, click "apply," and we take a backup first. AI writes; you decide what runs.

Rail 03

Yesterday is one click away

We back up your app's data every night. Made a mess? Restore yesterday's version in thirty seconds. We keep a week of snapshots so you can roll further back if you need to.

Rail 04

Pause the real app while you tinker

When you're trying something risky, flip a switch — your customers can still see the app, but nothing they do can change anything. Experiment freely, flip back when ready.

claude · with loftik
# later, when you're building features:

You: what's next on the to-do list?

Claude:
   Recipes (task 23) — high priority
   Weekly menu generator (24)
   Shopping list rollup (25)

You: do task 23

Claude:  built the recipes page
        tested on the private copy
        moved task 23 to "In Review"
       try it: 23-recipes.prepsheet.app

Your AI reads the to-do list.
Your AI builds the feature.
You approve when you're happy.

You stay in charge of what launches. Your AI does the heavy lifting, tests its own work, updates the to-do list, and shows you a private preview to try first. When you're happy, one click pushes it to the real app.

Honest comparison

How Hatchik stacks up.

Different categories of product, different trade-offs. Here's where we win — and where we don't.

Hatchik Code-template sellers Hosting + DB platforms AI app-builders No-code tools
Click-and-launch
Custom domain configuredDIYlimited
Mailboxes on your domain
Real payments (Stripe)partialvia add-on
iPhone + Android appspaid tier
Pick your hosting region✓ anyyour servertheir cloudtheir cloud
You own the codeexport
Sign up inside your AI tool
Safety rails (preview, rollback, gating)partialpartial
Year-1 cost (typical)£178~£400+~£700+~£300+~£400+

Year-1 cost = £79 setup + 11 × £9 monthly (month 1 included in setup). Estimates for a small app in its launch phase, single region. Your numbers will vary.

Pricing

One price. Three stages.

No menus. No tiers to choose. The price grows with you, because the value grows with you. You pay more only when we've helped you make more.

Stage 0 · Kick the tyres

Free Sandbox

£0 / forever

See if it's right for you, no card needed. A working version of your app on a free subdomain.

  • yoursubdomain.hatchik.com
  • Same product as paid plans
  • Up to 3 users / 100MB
  • Payments in test mode
  • "Built with Hatchik" footer
  • Archived if idle 30 days
Start free
Where most start
Stage 1 · Launch your idea

Idea

£79 once, then £9 / month from month 2

The whole shebang — your domain, your server, your mailboxes, payments live. £79 sets it all up properly and covers your first month. £9/month from month 2 onwards covers ongoing hosting, backups, and AI token allowance while you're building.

  • Your own domain — bring an existing one, or get a new one registered (year 1 in the £79)
  • Your own server, your chosen region
  • 5 mailboxes on your domain
  • Real payments (Stripe live)
  • iPhone + Android app shells (you handle store submission)
  • Your code in your GitHub
  • Nightly backups + downtime alerts
  • ~£3/month AI token allowance — or bring your own key
  • Sign up via web or your AI tool
Launch →
Stage 2 · You've made it

Growth

£24 / month

Once your 15th user signs up to your app, the monthly graduates. Same product, more breathing room, deeper support — by now you've got proof there's an audience.

  • Everything in Launch, plus:
  • More server headroom + extended backup retention (30 days)
  • ~£10/month AI token allowance (3× Launch)
  • Free annual domain renewal (years 2+)
  • Priority same-day support + monthly health check
  • Early access to new features (2 weeks ahead of Launch)
  • Custom email rules — forwards, filters, auto-responders
  • Quarterly 30-min 1:1 with the Hatchik team
  • Founders' Discord — direct line

"You pay more only when we've helped you make more."

We email a month before any change. No surprise charges.

One product. Three stages tied to your success. Cancel anytime, take everything with you — your domain, code, customers, data.

FAQ

Honest answers.

Do I really own my app and the code behind it?

Yes. The code repository is created under your GitHub account on day one. The domain is registered in your name. The server is rented to your account. If you cancel, you walk away with all of it. No obfuscation, no licensing tricks, no hostage situations.

What if I want to leave?

Cancel any time. We hand over the server keys, you keep the GitHub repo, the domain stays in your name, and your customers' data is yours. You can keep running everything yourself afterwards for roughly £10–15/month total (a small server, the domain renewal, transactional email). No exit fee, no data extraction charges.

What if I'm not a developer?

Hatchik is built for you. The product owners we have in mind are lawyers, restaurateurs, consultants, designers — people with a clear app idea but no infrastructure background. You'll drive an AI helper (Claude, Cursor or similar) to build the actual features, and we make sure that experience is safe — your AI can't accidentally break things, and you stay in charge of what launches. If you've never used an AI coding tool before, we walk you through it after signup.

How does paying actually work?

£79 one-time when you launch (covers your domain, hosting account, mailboxes, and full configuration — done in minutes). Then £9/month while you're getting your first users. After your 15th sign-up the monthly graduates to £24 — because by then you've got traction. You'll get an email a month before the change. The free Sandbox stays free forever; you only start paying when you want a real domain.

What currency will I pay in, and is tax included?

Prices on this page are shown in GBP for reference, but checkout auto-detects your country and shows you the equivalent in your local currency — USD, EUR, AUD, INR, BRL, AED and 25+ others. VAT (UK / EU), GST (Australia / India / Singapore), US state sales tax, and other local taxes are calculated and added automatically at checkout, with a proper tax invoice emailed to you. Customers in lower-income regions get an automatic purchasing-power discount applied. You never have to work out what the right amount is — your local price, with your local tax, in your local currency.

Why does my statement say "Paddle.com Market Ltd · Hatchik"?

Hatchik uses Paddle as our Merchant of Record — the same model SaaS products like Notion Cal, RevenueCat and Linear use. Paddle is the legal seller, which means they handle all the boring tax compliance globally so we don't pass that cost (or complexity) on to you. The practical effect: your bank statement will read "Paddle.com Market Ltd · Hatchik". Your subscription, login, app, and support all stay with Hatchik — only the billing entity differs. Refunds run through Paddle and usually land within 5–10 days.

What if I'm not charging customers?

Hatchik works equally well whether you're selling to paying customers, building an internal tool for your team, running a community project, or just making the thing you've always wanted to exist. Stripe payments are wired in but optional — flip them on if you ever want to charge, leave them off if you don't. The Stage 2 graduation at 15 sign-ups is based on real people using your app, not on revenue, so the pricing works the same way whether you're monetising or not.

Will you submit my app to the App Store and Google Play?

No — and this one is non-negotiable. We build the iOS and Android shells from your code, ready to submit. You handle the submission itself, because the apps live on your store accounts under your legal identity. That means you'll need an Apple Developer Program account (~£99/year) and a Google Play Console account (~£25 one-time), and you're responsible for the listing metadata (description, screenshots, keywords, age rating), compliance with each store's review guidelines, privacy declarations (App Tracking Transparency, the Data Safety form), staged rollouts, and responding to review feedback. We're happy to advise on common rejection reasons and what each store looks for, but we don't press submit on your behalf. See §5.3 of our product spec for the full list.

How do backups actually work?

Tiered by environment, so you pay for protection where it matters. Your preview and dev branches get nightly backups with 7-day retention. The optional test environment (if you add one) gets weekly backups with 2-week retention. Production gets nightly with 14-day retention on Launch, extended to 30 days on Growth. One-click restore from any snapshot via the Hatchik dashboard. You can trigger an on-demand backup any time you're about to do something risky. Everything is encrypted at rest with your own key and stored off-site (Backblaze B2), in the same region as your server.

Can I really sign up through my AI tool?

Yes. Paste a small config block into Claude / Cursor / Windsurf (we give you the instructions for your specific tool at hatchik.com/install), then chat: "I want to build X." Your AI walks you through naming, domain availability, region, and shows you the price — all in chat. The only moment you leave is to pay, because we will never take payment information through chat. A secure checkout opens in your browser, you confirm, you're back. Same outcome as the website wizard: your app on your domain, your code in your GitHub.

How quickly do I actually get my Hatchik after signup?

Right now: an email from a real human (the founder) within the hour, and your stack live within 24 hours. We're hand-onboarding the first cohort while we finish the self-serve wizard you can see in the demo above — that ships in the next few weeks, after which the whole flow is under 10 minutes from "I have an idea" to "my app is live on my own domain." You get the same product either way; only the speed of provisioning differs while we're warming up.

Is it safe to let my AI manage my live app?

We designed for that risk. Your AI can read most things safely (deploy status, error logs, the to-do list) — those don't change anything. But every action that costs money, changes your live app, or could affect customer data requires a one-time confirmation in your browser. Your AI can ask; you click. This stops malicious instructions hidden in code from tricking your AI into something destructive. Defence in depth, with you in the loop on anything that matters.

Where is my data hosted?

You pick at signup. We offer Hetzner Cloud servers in Germany (Falkenstein / Nuremberg), Finland (Helsinki), US East (Ashburn), US West (Hillsboro), and Singapore — 5 regions across 3 continents. Your server is provisioned in your name, your backups go to an off-site location in the same region, and an edge network sits in front to keep pages fast worldwide. If you have specific rules to meet (GDPR for EU customers, HIPAA for US healthcare), pick the matching region and we'll send you the paperwork.

What if my app needs AI features inside it?

Many apps in 2026 use AI to generate text, summarise content, chat with users, or recommend things at runtime — that's different from the AI that helps you write the code (your Cursor or Claude subscription handles that). Hatchik pre-wires integrations with Claude, GPT, Gemini and open-source models, and gives you two ways to pay for the usage: bring your own provider key (you get billed by the provider directly, no Hatchik involvement), or route through us for one bill, an included token allowance, and built-in cost caps. Either way, switching between providers is a config change, not a rewrite. If your app doesn't use AI internally, ignore it — it's optional.

Can I use my own AI API key instead of paying Hatchik?

Yes. By default that's exactly how it works — you put your Anthropic, OpenAI, or OpenRouter key into your app's .env file and the provider bills you directly. No Hatchik involvement, no margin on top, no lock-in. Hatchik's optional passthrough (one bill, included token allowance, vendor switching without code changes, cost caps) is a convenience for customers who want unified billing — it's not a requirement. You can switch between BYO and passthrough at any time, and the substrate code reads from environment variables that work with either path.

How does the to-do list work?

When you sign up, we create a clean to-do list pre-populated with about twenty starter tasks based on what you described you wanted to build. As your AI assistant works on features, it updates each task (started, launched, ready to test). You see progress at a glance, can re-order priorities, add new ideas, leave comments. We use Linear (free for solo founders) under the hood, but you're free to use Notion, Trello, a notebook, or nothing at all — the list is there to help you and your AI stay organised, not to lock you in.

Do you build my actual product?

No — and that's deliberate. We give you the foundation: hosting, domain, payments, mail, mobile builds, security. The actual product (the features your customers pay for) you build with your AI helper, or by hand, or by hiring someone. We're the boring infrastructure underneath, not the architect. If you want an AI tool to build your whole app from a prompt, look at Lovable or Bolt — they're great for prototypes but tend to hit a wall when you need real business plumbing. Hatchik is what's underneath after that.

What if I outgrow Hatchik?

A single server comfortably runs an app with several thousand paying users — we've stress-tested. When you need more, the underlying setup is plain enough that moving to a bigger server (or splitting across several) takes hours, not weeks. At that point you've probably hired your first developer; we'll help them with the handover.

Live now · two ways in

Get started. Today.

Try the free Sandbox to kick the tyres, or launch with your own domain right now. Same product either way — pay only when you want a real address.

Start free

Free Sandbox

A working version of your app on yoursubdomain.hatchik.com. No card. Same substrate as the paid plans.

Free forever while you're active. 3 users, 100MB, Stripe in test mode. Graduate to Launch any time without losing anything.

Skip the sandbox

Launch — £79

Your own domain, your own server, real payments, mailboxes — wired up properly. £79 once (covers month one), then £9/month from month two.

  • Bring your own domain or register a new one
  • Dedicated VPS in your chosen region
  • 5 mailboxes + Stripe live + iOS/Android shells
  • Private GitHub repo under your account
Launch your idea

Secure checkout in your local currency — 14-day refund if you're not happy.

Already using Claude, Cursor or Windsurf?

Sign up in your AI tool instead — paste one config block and chat your way through.

Install instructions →

Already have access? Sign in.